What is Transactional Email?

A transactional email is an email that is triggered when a specific action occurs on a website or app. Password resets, account notifications, automated abandoned cart emails, welcome emails, confirmation emails, social media update emails, account setup emails and many other emails, all types of emails include transactional emails

Transactional emails most likely to be opened by recipients, 90% open rate. Mailcot allows you to send automated transactional emails through email API and SMTP server.

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Why Transactional Emails Important?

  • Build trust with your customer and credibility for your service by sending timely acknowledgment when the customer performs the transaction. Transactional email plays a vital role in providing a good customer experience, and it keeps the customer engaged for a long time.

  • Transactional emails contain important information most of the time and need to be shared for customer satisfaction. It encourages the customer to be valuable and helps build trust.

  • Customers expect to receive transactional emails so transactional emails always have better opening rates than other emails. The high open rate offers a great opportunity to build brand visibility and recognition.

  • Transactional emails also include behavioral triggers, transactional emails such as abandoned cart emails and trial expiration emails to help convert inactive customers into purchase customers.

What is the difference between Transactional and Marketing email?

  • Transactional email messages are sent on an individual basis according to a specific user action. Promotional emails are triggered and sent programmatically and are time bound and strategies have to be made to send the email to the recipients.

  • Transactional emails are one-to-one in nature, whereas marketing emails are one-to-many.

  • Transactional emails such as password reset email, abandoned cart email, registration email, confirmation email, although promotional emails are only for promoting your product, service, sale or other event.


Types of Transactional Email

  • Opt-in Confirmation and Account Verification Email

    Order Confirmation and Receipt Email

    Shipping Confirmation Email

    Delivery Confirmation

    Feedback Email

    Password Reset Email

    Subscription Renewal Email

    Cart Abandoned Email

    Reactivation Email

    OTP Generate Email


Why Corporates choose us

Mailcot subscribers receive emails from different organizations. Different types of email marketing have different objectives like newsletters, Promotional Emails, Welcome Emails, and Marketing calendars.

It is an easy-to-use Mailcot platform with excellent tools to create beautifully and highly engaging emails.

Reliable Services

Track engagement metrics like opens and clicks, use hourly data to determine the best time to send your emails, and dig into performance by device, location, and mailbox provider.

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Fast Delivery

Send from your domain with SPF, DKIM, and DMARC customization, and protect your reputation from bad actors with dedicated IPs and isolated sending domains.

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Large Infrastructure

Designed to grow with you, the platform scales to meet your needs, allowing you to do more whilst maintaining our simple and user-friendly interface.

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Features we have

Easy API Integration

Documentation will allow you fully integrate the platform in less than 3 minutes.

SMTP Integration

Send emails directly from your application by reliable SMTP service.

API Key Management

Set Custom permissions and access levels to API keys.

Contact Management

Create lists and manage them through the Dashboard or API.

Contact Segmentation

Segments will update dynamically, based on the rules you set.

24/7 Support

Average response time less than 40 minutes. it is hard to find better service.

  • Campaign Builder
  • Drag and Drop Editor
  • Email Tracking
  • Fully Encrypted
  • Fast Delivery
  • Locations wise report
  • Integrations API
  • 24x7 Support

20K Email Credits

₹1200 / One Time

  • Validity: 1 Month
  • Excluding Taxes*
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30K Email Credits

₹1500 / One Time

  • Validity: 1 Month
  • Excluding Taxes*
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50K Email Credits

₹2000 / One Time

  • Validity: 1 Month
  • Excluding Taxes*
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100K Email Credits

₹3000 / One Time

  • Validity: 1 Month
  • Excluding Taxes*
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200K Email Credits

₹5500 / One Time

  • Validity: 2 Months
  • Excluding Taxes*
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300K Email Credits

₹7000 / One Time

  • Validity: 2 Months
  • Excluding Taxes*
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500K Email Credits

₹12000 / One Time

  • Validity: 2 Months
  • Excluding Taxes*
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1 Million Email Credits

₹22500 / One Time

  • Validity: 6 Months
  • Excluding Taxes*
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Frequently Asked Questions

Once we see the potential in someone and recruit them we ensure that they get an environment in which they can actually realize their potential. Stress and pressure are the enemies of productivity and creativity, we aim to decrease them as much as possible.

GST’s aren’t included because GST’s vary from country to country. For example, it may sometimes vary from 5% to 25%, so to be more accurate about the price, the GST is excluded. For example – Germany has a 19% GST, while France has a 20% GST.
We add our branding to the bottoms of subscription forms, popups and newsletters if the creator uses the free plan. Branding is removed once you move to one of our paid plans or switch to the credits system.
Normally the IP reputation is shared between most users. Dedicated IP addresses provide you with absolute control of your email reputation. It’s automatically set up for all accounts when they exceeds 50,000 subscribers for no additional cost.
Sure, we all make mistakes sometimes, right? Mail billing@vmayo.com and we’ll review the case if it really happen which will result in a refund most of the time.